BRANDS/PLUM & THISTLE
A red ruffled dress and a black quilted ruffle bag on the Thames embankment
By the river in London, where it all started.IRO KAMA (AI-GENERATED)
UNITED KINGDOM · FOUNDED 2016 · 4 PIECES IN THE SELECTION

PLUM & THISTLE

PLUM & THISTLE was started in 2016 by Hattie Moss and Isla Grant, two friends who met working the till in a London fabric shop and kept the offcuts nobody else wanted. The name is a nod to both of them: a plum tree in Hattie's Hackney garden, and the thistle Isla brought down from Edinburgh.

Their clothes are cheerful on purpose. Checks clash with stripes, sleeves get ruffles, bags get bows, and a winter knit comes in the loudest green they can find. The idea is simple: getting dressed should make you smile before you leave the house.

They work with small British and European mills and use more organic and deadstock cloth each season, so some prints come in short runs and don't come back. Sizes are UK sizes, and most pieces are cut with an easy fit.

In the Selection

PLUM & THISTLE — Iro Kama